|| Call for papers ||
The Global Open Journal of Marketing (GOJM) is currently seeking quality submissions for publication. We welcomes (1) interdisciplinary work, (2) papers with multi-method approach, (3) articles on global issues in marketing, and (4) manuscripts involving multichannel marketing approaches. GOJM seeks papers from researchers and thought leaders in marketing.
Manuscripts could address several issues in marketing including, but not limited to:
Service marketing, International marketing, Marketing of financial services, Green marketing, Industrial marketing, Brand management, Product development & life cycle, e-Marketing, Advertising, Consumer behavior, Promotion, Price management, Price discovery mechanism, Marketing research, International trade & documentation, Consumer segmentation, Customer relationship management (CRM),
Direct response marketing, B2B direct marketing,
Online advertising, Online branding
Online customer satisfaction and loyalty,
Online browsing/buying behavior, shop bots and agents
Online pricing and auctions,
Network effects and markets and
Interactive marketing organization
Papers are to be submitted for review via online system to the Managing Editor,Submission of a manuscript for review implies that
the paper has not been published, that it is not being submitted for publication elsewhere, an that it has been released for publication if the work reported is officially sponsored.
Global Open Journals